the story behind rain...
In Africa, rain means life. African people celebrate rain. It means crops, food, and prosperity. It brings life. In their traditional greetings, the Sotho people have long used the words “Khotso Pula Nala” – Peace, Rain, and Abundance. They pronounce the word RAIN as a blessing.
We believe that life should be lived beautifully, simply, authentically and in Africa, we know how to do that. Our ancestors have lived close to the land and its bounty and have learnt to use the abundant God given resources that Africa has to offer.
Our story starts in August 1999 in Ladybrand in the Eastern Free State (a rural village on the Lesotho border). Bev Missing started formulating soaps in her garage as a passion and a hobby. Her mission was to start a little job creation project to help alleviate poverty in the village and to create jobs for some of the local women.
The range grew rapidly to include body products and packaging. And grew some more to include retail stores across South Africa and also in the USA.
The reason Rain came into existence was to provide jobs, skills and hope to people living in desperate poverty, particularly women and the disabled.
Our production cycle is deliberately low-tech and labour intensive. Our products and packaging are hand-made by trained crafters. We support small local suppliers and producers. Our wild ingredients are sustainably hand-harvested by women living in remote areas of Southern Africa where economic opportunities are almost non-existent.
We are the only Southern African beauty and body product company which is accredited by both Fair Trade in Africa and the international Fair Trade body in Europe.